Ad of the Day | Ronald Mcdonald House Association: 40 Children, 1 Chair

10.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Peru

Industry:

Public Interest, NGO

Forty families arrive in Lima every day in search of a home to help them cope with their medical treatment. Currently only 1 person gets a place thanks to Casa Ronald. With the aim of raising awareness about the difficult situation faced by families of children in need of medical treatment in Lima, Casa Ronald, together with McDonald's Peru, has launched a moving campaign carried out by Publicis Peru.

Credits

Advertising Agency:

Publicis Peru

General Manager / VP Creative:

Nelson Fragoso

CCO:

Beto Noriega

Creative Directors:

Ricky Carmona, Jorge Herrera

Chief Account Officer:

Katherine Carrillo

Account Executive:

Alma Vera

Senior Planner:

Gabriel Ramirez

Digital Strategist:

Jimena La Rosa

Production Manager:

Raquel Becerra

Agency Producer:

Lucciana Proano

Directors:

Saved & Chains

Photo Director:

Chinon Z

Assistant director:

Santiago Z

Executive Producer:

Claudia Z

General Production:

Gabriela Z

Art Director:

Manuel Z

1st Art Assistant:

Luis Enrique Z

2da Art Assistant:

Alexa Cisneros

Coordinator:

Maria Fuentes Z

Logistics:

Ronald Gonzales Z

Casting Director:

Alejandra Tejada Z

Offline:

Steff Z

Post Produccion:

Wawin Z

Audio:

Rodrigo Malnati

Compositores:

Rodrigo Malnati

Singers:

Lucia Brozovich

Technical Producer & Gaffer:

Edmundo Febres

First Camera:

Jesus Walls

Second Cameraman:

Jorge Paredes

Data Manager:

Josue Martinez

OP. Video Assis:

Jorge Rafael Manayay

Lighting Technicians:

Angelo Mamani, Pablo Cabero, Walter Leonidas Espinoza

Making of:

Matthias Martinez

OP. Dolly:

Alejandro Jaime Zavala

Lights Driver:

Edgar Huanca

Camera Host:

Rosanna Meneses

Date:

April, 2024