Ad of the Day | Ubisoft: Leap into History

10.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

France

Industry:

Games, Toys

The result of a long-lasting collaboration with Ubisoft’s teams, DDB Paris revisits more than 2000 years of history to celebrate the iconic franchise’s anniversary. Since the first chapter in 2007, Assassin’s Creed has become a blockbuster franchise that sold over 200 million games. Its symbols and lore have become part of our collective psyche. The anniversary was a unique opportunity to celebrate the spirit of the franchise, pushing it a bit further to the status of pop culture essential. And to federate everyone, from the hardcore gamer to the one who only heard about a guy with a hood. More than a celebration, the new film is part of a 360 strategy to support the brand’s vision and its long-term objectives.

Credits

Advertising Agency:

DDB Paris, France

Chief Creative Officer:

Alexander Kalchev

Art Directors:

Yassine Ouadah Tsabet, Nicolas Denis

Copywriter :

Benoit Oulhen

Account Supervisors:

Vincent Léorat, Mathieu Bliguet, Arnaud Texereau

Head of Strategic Planning:

Sébastien Genty

Strategic planner:

Cédric Ledoux

Head of Production:

Fabien Donnay

TV Producer:

Quentin Moenne Loccoz

Post Producer :

Toby Ridgway

Sound design:

Cédric Boit, Clément Reynaud, Alexandre Vicart

PR Director:

Anne-Marie Gibert

Production Company:

Stink

Director:

Felix Brady

Executive producer:

Hélène Ségol

Producer:

Katie Lambert

Production Manager:

Martha McGuirk

DOP:

Erik Henriksson

DOP Agent:

Lux artists

Post Production Supervision :

Clémentine Tatin

Post Production Supervision:

Shea Coleman

Production Designer:

Juris Zukovskis

Wardrobe Stylist:

Liene Dobraja

1st AD:

Gundars Jakobsons

Stunt crew:

Renaud Favero

Armourer:

Zane Sietniece

Executive Production:

Nafta Films

Producer:

Ilya Medovyy

Line Producer:

Deniss Bardassov

Date:

September, 2022

Ad of the day

Ad of the Day | Nike/NOCTA: Yes Man Full 9.5 Ad of the Day | Pizza Hut: Every Four Years 9.8 Ad of the Day | Airalo: Connection Means the World 0.0

Latest News

Cerveza Modelo Uses the Actual size of Modelito to Launch its new Campaign

Jul. 29, 2026

Cerveza Modelo Uses the Actual size of Modelito to Launch its new Campaign

The launch began with a takeover on Paseo de la Reforma that challenged one of the established rules of out of home advertising

Neighborhood Watch Signs Award-Winning Director La Pele

Jul. 29, 2026

Neighborhood Watch Signs Award-Winning Director La Pele

La Pele began her career as an advertising copywriter in London, eventually moving into art direction, then styling, and ultimately embracing directing