Burger King: Tattoo

7.5

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

Belgium

Industry:

Food

To warn our youngest of the risks of prolonged exposure to skin to the sun, BURGER KING® Belgium decided to slip ephemeral tattoos with the words "It’s even better when grilled with a flame" in all its King Junior children’s menus. Exposed to the sun's UV rays, they eventually reveal a hidden message of prevention, “But you’re not a Whopper. Protect your skin.”

Credits

Advertising Agency:

Buzzman, Paris, France

President and Executive Creative Director:

Georges Mohammed-Chérif

Vice President:

Thomas Granger

Managing Director:

Julien Levilain

Creative Directors:

Louis Audard, Tristan Daltroff

Art Director:

Vincent Tavernier

Account Manager:

Quentin Seguret

Account Executive Assistant:

Giuliano Leconte

Social Media Manager:

Nadege Jourdan

Social Media Consultant:

Ruben Sayada

Head of PR & Communication:

Amélie Juillet

PR & Communication Manager:

Paul Renaudineau

PR & Communication Assistants:

Tifanny Boutih, Margaux Zaniol

Producer:

Charlotte Chadeau

Date:

July, 2022