Canal+: The Lurkers, The Controller
Media Type:
TV
September is the month when everything returns. UEFA Champions League, Formula One and many other sports are back after the summer. That's why, CANAL+ wanted to make a statement and promote its rich sports line-up this season in a new campaign created by longtime ad agency BETC. Let's face it. When you really love sport, you hate to miss big moments. So all excuses are good to watch some action, whether it is a football game or a Formula One race. The crazier, the better, it seems. Both films of the campaign bring humor in situations where sport passionates go above and beyond to catch themselves some sports on Canal+.
Credits
Advertising Agency:
BETC, Paris, FranceAgency Managers:
Mathilde Lancon, Adrien Bletton, Tenee Diouf, Juliette VigierChief Creative Officer:
Stéphane XiberrasExecutive Creative Director:
Nicolas LautierCopywriter:
Adrian SkenderovicArt Directors:
David Derouet, Ulysse LagriffoulStrategic Planners:
Sebastien Houdusse, Mia AssorCreative Traffic:
Nina De WetMusic Creative Director:
Adam GhoubaliArtist:
CosmonexionHead of TV Production:
Karim NaceurTV Producer:
Leslie LevyProduction Company:
SovageDirector:
Hafid F BenamarProducer:
Willy MorenceSound Company:
GumSound Producer:
Emma-Lou JaconoDate:
September, 2022Ad of the day
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