Cubitts: Gloriously Awkward
Media Type:
Film
Brand
Agency
Country:
Industry:
Cubitts believe it is time to embrace outliner proportions. Their latest campaign centers around the unconventional, “In a world where everything is
created to serve the average, Cubitt’s design for the unaverage, the very unaverage and the very very unaverage. Cubitts like awkward people. Those who don’t fit in and don’t mind fitting in. Those who refuse to acquiesce to an accepted narrative. Let’s relish their resistance.”
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