Currys: Beyond Techspectations, Beans
Media Type:
TV
Country:
Industry:
Set to take the brand to an exciting new place in communicating their tech expertise, Currys has announced the launch of a new brand platform called "Beyond Techspectations". Created by AMV BBDO with media strategy developed by Spark Foundry, the aim of "Beyond Techspectations" is to show how Currys goes above and beyond in everything it does to deliver the best expertise, service, and the best possible prices for customers.
Credits
Advertising Agency:
AMV BBDO, London, UKCreative Team:
Diccon Driver, Alan WilsonStrategy Team:
Michael AlhadeffCreative Production Partner:
Trish RussellMedia Agency:
Spark FoundryProduction Company:
Red StudiosDirector:
Greg BellProduction Co. Producer:
Richard MartinProduction Co. Production Manager:
Helen TurnerOffline Edit Company:
TenThreePost-production Company:
1920Sound Studio:
GCRSClient Names:
Dan Rubel, Aisling Lancaster, Martin Burke, Sam Shephard, Philip Barnes, Shannagh VellaDate:
August, 2023Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 29, 2026
Cerveza Modelo Uses the Actual size of Modelito to Launch its new Campaign
The launch began with a takeover on Paseo de la Reforma that challenged one of the established rules of out of home advertising
Jul. 29, 2026
Neighborhood Watch Signs Award-Winning Director La Pele
La Pele began her career as an advertising copywriter in London, eventually moving into art direction, then styling, and ultimately embracing directing
