Fellowes Brands: PORTRAY


Media Type:

The making of The making of







Showroom Experiential recently created PORTRAY, an immersive visualization experience for Fellowes, a global leader in workspace solutions. Leveraging a 27-foot-wide curved projection display and driven by a pair of 55-inch interactive screen tables, the permanent installation blends the physical and digital to help dealers, designers, and clients visualize the possibilities of an interior design project – brought to life instantly by the striking realism of the Unreal Engine’s state-of-the-art real-time ray tracing technology.


Advertising Agency:

Showroom Experiential

CCO & Co-Founder:

Kevin Lee

CTO & Co-Founder:

Derek Tran

Director of Creative Technology:

Kevin Thomas

Interactive Developer:

Kyle Jones

Interactive Designer:

Emily Montoya

Lead 3D Artist:

Dan Roeger

Senior Producer:

Kate Sears

Business Growth:

Matt Battista


March, 2024

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