Fellowes Brands: PORTRAY
Media Type:
The making of
Brand
Agency
Country:
Industry:
Showroom Experiential recently created PORTRAY, an immersive visualization experience for Fellowes, a global leader in workspace solutions. Leveraging a 27-foot-wide curved projection display and driven by a pair of 55-inch interactive screen tables, the permanent installation blends the physical and digital to help dealers, designers, and clients visualize the possibilities of an interior design project – brought to life instantly by the striking realism of the Unreal Engine’s state-of-the-art real-time ray tracing technology.
Credits
Advertising Agency:
Showroom ExperientialCCO & Co-Founder:
Kevin LeeCTO & Co-Founder:
Derek TranDirector of Creative Technology:
Kevin ThomasInteractive Developer:
Kyle JonesInteractive Designer:
Emily MontoyaLead 3D Artist:
Dan RoegerSenior Producer:
Kate SearsBusiness Growth:
Matt BattistaDate:
March, 2024
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Aug. 07, 2026
Honest Kids Gets Brutally Honest for Back-to-School Campaign
The campaign was created in partnership with the brand’s agency partner, Havas Chicago with Annex Chicago handling all content creation and production
Aug. 07, 2026
Target Darts Appoints 50 Sport as Agency of Record to Lead on Strategic and Creative Transformation
As darts continues to attract record audiences and growing participation worldwide, Target is investing in a more connected approach to engaging players