HSBC: One Step. Endless Possibilities.
Media Type:
Film
Country:
Industry:
With every new year, comes a familiar sense of determination to embark on a new journey of self-discovery, adventure and purpose, wanting more for yourself and those you love most. It is an optimistic outlook that simply and surely, starts with a single step. The #OneStepCloser campaign, is a tribute to that one decision that makes all the difference.
Credits
Advertising Agency:
J. Walter Thompson MEAProduction:
Aly Seif Al NasrPlanning:
Helina AsefaDirector:
Mark MiddlewickDirectors of Photography:
James Adey, Thomas SimonMusic:
Key 66 ProductionsDate:
February, 2017More from HSBC
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