Hula Hoops: When it comes to the crunch

9.0

Media Type:

TV TV

Brand

brand

Agency

agency
The idea focuses on the national obsession of eating Hula Hoops off your fingers mixed with the national obsession of getting out of things you don’t want to do. The first execution in the campaign features a comedic confrontation between a cashier and a bank robber.

Credits

Advertising Agency:

BMB, London, UK

Head of Marketing & Formats, KP Snacks:

Vijay Bhardwaj

Chief Creative Officer:

Jules Chalkley

Creative Director:

Jay Pond-Jones

Creatives:

Pete Ioulianou, Ollie Agius

Account Director:

Katherine Watson

Agency Producer:

Catharine Griffiths

Director/Production Co.:

Jim Gilchrist/ Outsider

Producer:

Tex Travi

Sound Design:

Parv Thind, Wave Studios

DoP:

Tim Maurice-Jones

Media Planning / Buying:

Vizeum

VFX:

MPC

VFX Supervisor:

Iain Murray

VFX Producer:

Louise Unwin

Grade/Colourist:

Jean-Clément Soret, MPC

Date:

February, 2017

Latest News

Oct. 02, 2026

Mark Allen & Co. Names Isaac Benjamin Vice President and Stacey Richman Account Director

Former sunshine Sachs Morgan & Lylis and DAZN North America communications leaders join firm's New York office

Oct. 01, 2026

Uber Eats Turns Fans Rituals into the Heart of its new Campaign with LALIGA

Gerard Pique and Iker Casillas return as protagonists to react, with their usual rivalry, to the superstitions of fans from the competition's 20 clubs