Innocence In Danger: Family Friend
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Innocence in Danger, an international association fighting against child sexual abuse, is launching a new campaign to decry the everyday monsters.
The Real Monsters campaign, made by Publicis Conseil Paris, uses the imaginary world of childhood, with bed stories and monsters “that don’t exist”,' to underline that for some children, monster do exist. In real life.
For some children, monsters exist. Learn the warning signs of sexual abuse on innocenceendanger.org.
Credits
Advertising Agency:
Publicis Conseil, Paris, FranceExecutive Creative Director:
Cedric GueretCreative Supervisors:
Jean-Laurent Py, Cedric AuzannetCopywriters:
Jean-Laurent Py, Noe DelgadoArt Directors:
Cedric Auzannet, Thomas MartinetIllustrator:
Michael RiederAccount Manager:
Caroline DarmonProducer:
Nathalie BousquetPublishing Manager:
Veronique PriouOOH Exchange Manager:
Julie CostantiniDate:
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