Innocence In Danger: Family Friend

8.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

France

Industry:

Public Interest, NGO

Innocence in Danger, an international association fighting against child sexual abuse, is launching a new campaign to decry the everyday monsters. The Real Monsters campaign, made by Publicis Conseil Paris, uses the imaginary world of childhood, with bed stories and monsters “that don’t exist”,' to underline that for some children, monster do exist. In real life. For some children, monsters exist. Learn the warning signs of sexual abuse on innocenceendanger.org.

Credits

Advertising Agency:

Publicis Conseil, Paris, France

Executive Creative Director:

Cedric Gueret

Creative Supervisors:

Jean-Laurent Py, Cedric Auzannet

Copywriters:

Jean-Laurent Py, Noe Delgado

Art Directors:

Cedric Auzannet, Thomas Martinet

Illustrator:

Michael Rieder

Account Manager:

Caroline Darmon

Producer:

Nathalie Bousquet

Publishing Manager:

Veronique Priou

OOH Exchange Manager:

Julie Costantini

Date:

May, 2017