Lyft: Pronoun Plates
Media Type:
Integrated
Brand
Agency
Country:
Industry:
October 20 is International Pronouns Day. To celebrate, Lyft is launching an awareness campaign in partnership with several LGBTQ+ artists. Each artist created license plates featuring custom art and the artist’s personal pronouns. The “Pronoun Plates'' designs reflect the artists’ relationships with their own pronouns. The campaign includes short films with a few of the artists discussing their designs and telling their own stories.
Credits
Advertising Agency:
GUT, USADate:
October, 2021
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 08, 2026
Silenzio Launches La Roche-Posay's Global Minions Partnership
Silenzio accompanied the La Roche-Posay dermatological laboratory in the strategic and creative development of its very first global brand partnership
Jul. 08, 2026
Greenpoint Pictures Signs Director Ryan Staake
Before Staake became a director, he studied Graphic Design at RISD, where he found himself magnetized to motion-based storytelling