Madri Excepcional: Door Roja

0.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Spain

Industry:

Alcoholic Drinks

Madri Excepcional, the European-style lager taking the UK by storm, has today unveiled its first-ever ad campaign, "Door Roja" Devised by Molson Coors' lead UK creative agency Havas London, the £3.5m campaign aims to build on the brand’s early on-trade momentum, establish it in the off-trade in the UK, and celebrate "El alma de Madrid" – or "The Soul of Madrid".

Credits

Advertising Agency:

Havas London, UK

Creative Director:

Greg Ormrod, Thomas Worthington, Jamie Starbuck

Copywriter:

Greg Ormrod

Art Director:

Thomas Worthington

Managing Partner:

Hollie Loxley

Business Director:

Alec Campbell

Business Director:

Natasha Thomas

Account Manager:

Perla Perlini

Account Executive:

Maddy Evans

Head of Production:

Katie Keith

Agency producer (film):

Talou Sabbah, Charlotte Worthington

Assistant Producer:

Sian O'Halloran

Agency producer (print):

Rowan Ferraz

Designer:

Josh Goodwood, Darta Losane

Head of Strategy:

Britt Iversen

Strategy Director:

Diana Lopes

Senior Strategist:

Adam Hinson, Gus Powell

Media Agency:

Zenith

Production Company:

Pulse Films

Producer:

John Bannister

Director:

Julien & Quentin

DoP:

Ben Todd

Edit House:

Stitch Editing

Editor:

Rich Woolway

Post-Production:

Electric Theatre Collective

Audio Post-Production:

Grand Central Recording Studios

Audio Engineer:

Munzie Thind

Illustrator:

The Red Dress

Date:

July, 2022

Latest News

Apr. 23, 2024

Audi Gets You to Open its Manual for the First Time for World Book Day

The car brand launches "Handbook Novels": a collection of fictional stories written based on keywords from the Audi Owner’s Manual

Apr. 23, 2024

Colossus Launches New Brand Identity for the Boston Symphony Orchestra

The new design is currently running across all touchpoints the website, digital display, out-of- home, social, video, merchandise, print, owned and paid channels