McDonald's: The Big Hack
Media Type:
Online
Brand
Agency
Country:
Industry:
Publicis Peru, one of the most renowned agencies in the industry, has brought to life “The Big Hack,” a campaign that amplifies the voices and creativity of children and young people across all McDonald’s ads to promote Gran Día, a day of solidarity in which 100% of Big Mac sales are directed to helping Ronald McDonald House and SOS Children’s Villages Peru.
Credits
Advertising Agency:
Publicis WorldwideDate:
November, 2024
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 25, 2026
Bountiful Cow Wins Butternut Box Brand Media Account
The agency will lead above-the-line media strategy, planning and buying for Butternut Box, supporting the brand as it continues its mission to make fresh food
Sep. 25, 2026
D&AD Awards Four Black Pencils and Reveals 2026 Global Rankings
Isle of Any's Your Way Out for Coinbase receives two Black Pencils for Visual Effects and Production Design