Patron Tequilla: Our Hands
Media Type:
TV
Brand
Agency
Country:
Industry:
Patrón Tequila launched campaign called Our Hands. The work, created by MullenLowe Los Angeles, heroes a group of master artisans - a jimador, tahona miller, fermenters, distillers, and bottlers - as they come together to celebrate the craft of making tequila by hand. To tell the story of passion and pride through the hands of Patron’s own people, the film uses music and visual performance art to bring to life the brand’s ethos that every bottle of Patrón embodies: Made by Hand. Crafted by Passion. The entire campaign was shot at the Patrón Hacienda in Jalisco, Mexico with the real artisans that craft our tequila.
Credits
Advertising Agency:
MullenLowe, U.S.Date:
December, 2022More from Patrón Tequila
Patron Tequilla: Our Hands, Making of
9.0
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 17, 2026
Samsung Expands "Spider-Man: Brand New Day" Collaboration With Cinematic Spot Starring Jacob Batalon
The new creative teaser for the Samsung Galaxy Z series tells an original story featuring Spider-Man and Ned Leeds
Jul. 17, 2026
E*TRADE from Morgan Stanley Completes Rollout of Crypto Spot Trading
Morgan Stanley Wealth Management continues to invest in the E*TRADE platform with expanded offerings for investors at every stage