PENNY: Wonderful World
Media Type:
TV
Brand
Agency
Country:
Industry:
PENNY, the German discount grocery chain, has unveiled its traditional year-end campaign, continuing the legacy of impactful storytelling established by award-winning campaigns such as "The Kids," "The Rift," and "The Wish." Known for addressing significant societal issues, this year’s campaign, created by Serviceplan Neo, is no exception.
Credits
Advertising Agency:
Serviceplan GroupGlobal Chief Creative Officer, Serviceplan Group:
Alex SchillChief Creative Officer:
Till DiestelManaging Partners:
Christoph Everke, Moritz DorningCreative Director:
Matthaus FrostSenior Copywriter:
Pauline SawatzkiCopywriter:
Miriam SchmidtSenior Art Director:
Agnes MotzJunior Art Director:
Lucas MillSenior Account Manager:
Alessia SchefflerProduction Company:
AKKURAT StudiosManaging Director:
Tim AugustinProducer:
Christoph RegendorpPost Producer:
Marc FischerProduction Coordinator:
Isabelle WaschekProduction Assistant:
Joon SanderEditing Company:
Serviceplan MakeRecording Studio:
Supreme MusicPost-Production/Grading:
Black Kite StudiosGrading, Black Kite:
Richard FearonSound Design, Music Company:
Supreme MusicMusic:
Florian LakenmacherDate:
December, 2024
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