Robinsons: Get Thirsty
Media Type:
TV
Brand
Agency
Country:
Industry:
Robinsons, the UK’s favourite squash, has launched its first brand campaign since unveiling a radical new rebrand in March. Created by Saatchi & Saatchi and launching with a primetime ITV "Proudly Presents" slot during Saturday’s Britain’s Got Talent, the joyful and integrated campaign introduces consumers to Robinsons’ new brand idea through a gargling choir, who congregate to refresh, perform and gargle together.
Credits
Advertising Agency:
Saatchi & SaatchiCCO:
Franki GoodwinCopywriter:
Katy StanageArt Director:
Alice MaraniExecutive Design Director:
Nathan CrawfordDesign Director:
Kris MiklosPlanning Director:
Sam WiseSenior Planner:
Guy ReasonManaging Partner:
Humphrey TaylorAccount Director:
Cameron Saville-SmithExecutive Producer:
Adam WalkerCreative Producer:
Joe RevensMedia Buying Agency:
mSix&PartnersMedia Strategist:
Joseph KiddMedia Planner:
Ed RingrowProduction Company:
PRETTYBIRDDirector:
YousefProd Co Producer:
Jake River ParkerPost-Production Company:
Rascal PostPos-Production Producer:
Jasmine Lewis-HumphreyDate:
May, 2023
Ad of the day
Ad of the Day | Samsung: Galaxy Watch Ultra
9.0
Ad of the Day | Grand Frais: In the Food for Love
8.0
Ad of the Day | Old El Paso: Head of Friday
9.0
Latest News
Jul. 26, 2024
Samsung has Created The Openness Medal Campaign in Collaboration with BBH London
To drive engagement with Gen Z audiences around Samsung's Paris 2024 theme, Samsung has created The Openness Medal campaign
Jul. 26, 2024
Heathrow Launches Summer Campaign by St Luke's, where Travel is About far More than Getting from A to B
Passengers are reminded that journeys which start from Heathrow are about a lot more than simply getting to the destination