Super-Pharm: Frames

9.7

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Israel

Industry:

Pharmaceutical

Super-Pharm, the leading beauty cosmetics retailer in Israel launched its second "Beauty Vlogger Academy". An academy which will form, shape and instruct Israel's next generation of beauty vloggers. Unlike in other parts of the world, where there are many YouTubers women can turn to for advice on how to create the latest look, in Israel there are but a handful of beauty YouTubers. That's why Super-Pharm decided to fill in the gap and launch a search for Israel's next big "Beauter".

Credits

Advertising Agency:

BBR Saatchi & Saatchi, Israel

CCO:

Idan Regev

Creative Director:

Idan Levy

Digital Creative Director:

Idan Kligerman

Craft Artist:

Carmel Gilan

VP Production & Content:

Dorit Gvili

Production:

Maya Palmon

UI/UX:

Gal Mamalya

VP-Group Account Head:

Ben Muskal

Account Supervisor:

Noa Sharf

Account Executives:

Gili Peer, Rotem Mizrachi Yoshia

VP Strategy:

Joe Baruch

Planning Supervisor:

Moran Nurok

Creative Coordinator:

Eva Hasson

Production Company:

Udini (Udi Efrat)

Advising Director:

Ram Baruch

Studio:

Zehava Gonen Greenberg, Anastasia Poltavski, Yaniv Shahar, Michael Shely, Liron Harel

Date:

July, 2017

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