Super-Pharm: Frames

9.7

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Israel

Industry:

Pharmaceutical

Super-Pharm, the leading beauty cosmetics retailer in Israel launched its second "Beauty Vlogger Academy". An academy which will form, shape and instruct Israel's next generation of beauty vloggers. Unlike in other parts of the world, where there are many YouTubers women can turn to for advice on how to create the latest look, in Israel there are but a handful of beauty YouTubers. That's why Super-Pharm decided to fill in the gap and launch a search for Israel's next big "Beauter".

Credits

Advertising Agency:

BBR Saatchi & Saatchi, Israel

CCO:

Idan Regev

Creative Director:

Idan Levy

Digital Creative Director:

Idan Kligerman

Craft Artist:

Carmel Gilan

VP Production & Content:

Dorit Gvili

Production:

Maya Palmon

UI/UX:

Gal Mamalya

VP-Group Account Head:

Ben Muskal

Account Supervisor:

Noa Sharf

Account Executives:

Gili Peer, Rotem Mizrachi Yoshia

VP Strategy:

Joe Baruch

Planning Supervisor:

Moran Nurok

Creative Coordinator:

Eva Hasson

Production Company:

Udini (Udi Efrat)

Advising Director:

Ram Baruch

Studio:

Zehava Gonen Greenberg, Anastasia Poltavski, Yaniv Shahar, Michael Shely, Liron Harel

Date:

July, 2017

Latest News

Sep. 08, 2026

New Study Finds Early DTT Switch-off Could Put Radio Services at Risk

The government is currently considering two possible timelines for a managed transition to internet-only TV services – 2034 and 2044

Sep. 07, 2026

Comic Relief Fights Childhood Poverty with a Campaign on Behalf of those who Refuse to

New PSA from Quality Meats satirically raises awareness of childhood poverty from the absurd POV of those proudly claiming it’s "Not Our Problem"