The Salvation Army: Silent Night
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Part of The Salvation Army’s holiday Red Kettle campaign, a new PSA "Silent Night” sheds light on the realities of surviving in today’s economic climate. Edited by Camp Lucky's Elizabeth M. Stewart for agency LERMA/, the short film presents the journey of a displaced family attempting to navigate life after facing eviction.
Credits
Advertising Agency:
Lerma/, USACD, Copywriter:
Katie BernetCD, Art Director:
Amanda JacksonACD, Art Director:
Kirstin MullinsBroadcast & Content Producer:
Bridget FontenotPrincipal, Brand Leadership:
Cassidy WrenAccount Director, Brand Leadership:
Molly MurerAccount Supervisor, Brand Leadership:
Jillian HollidayAccount Supervisor, Brand Leadership:
Stacey TaylorAccount Executive, Brand Leadership:
Meryn KennedyDate:
October, 2023Ad of the day



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