Previous Case
Metro: Stocking up on Freshness at Metro
Next Case
Allianz: Same Causes Same Consequences
University of Alcala: The Poem that Would Never have Existed
Media Type:
Online
As part of the 25th anniversary of its designation as a World Heritage Site by Unesco, the University of Alcala, with the help of the independent creative agency Ernest, is once again launching an unprecedented communication initiative. This time it is a literary tribute to the great masters who passed through the hallowed halls of UAH and is titled "The poem that would never have existed".
Credits
Advertising Agency:
ErnestGeneral Manager:
Abelardo BethencourtCreative General Manager:
Nacho GuilloExecutive Creative Director:
Tania RieraHead of Live Experiences:
Marta Garcia ViudesAccount Supervisor:
Noelia DapenaCopywriter:
Xabier GonzálezArt Director:
Elena AmaroProducer:
Israel MedranoEdition:
Blanca AgudoDate:
January, 2024
Ad of the day
Ad of the Day | Sephora: We All Sephora
9.0
Ad of the Day | ESSITY: Inner Strength Support
8.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Latest News
Nov. 11, 2026
H/L Celebrates Diwali With Toyota and a Music-Centered Spot Featuring Bay Area Artist Fijiana
As home to one of the largest South Asian populations in the United States and a key community for NorCal Toyota
Nov. 11, 2026
Saint Elmo's Tourism and Schwarzwald Tourismus Develop Cuckoo Clock for Kelly Clarkson
Kelly Clarkson inquired about the bird in Brooklyn and later reported on X that she had been treated condescendingly