Vodafone: Networks and Rugby

10.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

France

To celebrate Vodafone’s sponsorship of the Irish rugby team ahead of the Rugby World Cup, Folk Wunderman Thompson have launched a campaign that hits at the heart of what makes this squad special. The Vodafone network prides itself on having ‘connections you can always rely on’. And so, the story behind this world cup campaign centres around one core family value – reliability. Because with the guidance and support of head coach, Andy Farrell, this Irish team have learned to rely on each other like family.

Credits

Advertising Agency:

Folk Wunderman Thompson

Creative Partner:

Karl Waters

Date:

August, 2023