Volvo: Your Go-To Safe Space, 4

9.5

Media Type:

Print Print

Brand

brand

Agency

agency

Industry:

Automotive

The campaign for World Mental Health Day, in partnership with Volvo UAE, shines a spotlight on how the feeling of safety goes beyond the features of a car. In today’s fast-paced world, juggling multiple responsibilities often leaves little room for self-care or finding a peaceful space to relax and recharge. Conversations around mental health frequently highlight this challenge, with people citing the lack of accessible safe spaces as a significant barrier to taking care of their mental well-being, leaving them constantly searching for a moment of respite—a place to simply breathe and collect themselves.

Credits

Advertising Agency:

Memac Ogilvy

Date:

October, 2024

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