Zurich Book Fair: Antique GIFs
Media Type:
Experiential
Country:
Industry:
Antique books, antique prints - and antique people. This is what awaits visitors to the Zurich Book Fair, Switzerland’s premier event for traders and collecters of rare antiquarian books and prints. And as it’s audience grows older, the fair’s visitor numbers are becoming smaller. How could the fair, first held in 1994, help a new generation fall in love with the beauty of antiquarian publishing?
Credits
Advertising Agency:
Serviceplan SuisseChief Creative Officer:
Raul SerratExecutive Creative Director:
Marcin BabaCreative Director:
Thomas LüberCopywriters:
Günter Zumbach, Peter LiptakAccount Supervisors:
Edi Walker, Nicole Grogg, Kristina Petersen, Aline LitchenhausGraphic Design:
Carina Kienzle, Govinda SchmidtPhotography:
Dominic Shota Schweingruber, Joss ArnottDirector of Photography, Editor, Animation, Post-Production:
Dominic Shota SchweingruberDate:
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