BETC Etoile Rouge
Culture makes brands. Brands make culture.
+33 1 56 41 35 00
Beyond their products, luxury, fashion and beauty brands create some of the most powerful imaginaries. Imaginaries which are appropriate, shared, diverted. Imaginaries traveling and drawing a cultural furrow. At BETC ETOILE ROUGE, we aim to build the cultural footprint of luxury, fashion and beauty brands.
Latest News
Jul. 26, 2024
Samsung has Created The Openness Medal Campaign in Collaboration with BBH London
To drive engagement with Gen Z audiences around Samsung's Paris 2024 theme, Samsung has created The Openness Medal campaign
Jul. 26, 2024
Heathrow Launches Summer Campaign by St Luke's, where Travel is About far More than Getting from A to B
Passengers are reminded that journeys which start from Heathrow are about a lot more than simply getting to the destination