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Uncovered

Founded in 2018 in London by Chris Cookson and Catherine Orr, Uncovered is a Brand Growth Company forged on a singular principle: make content people want to watch.

Founded in 2018 in London by Chris Cookson and Catherine Orr, Uncovered is a Brand Growth Company forged on a singular principle: make content people want to watch. Our strategic approach is centred around our Active Reach model. Built on a deep, data-driven understanding of the social platforms and their algorithms, this ensures our content not only reaches the right audiences, but engages them far more powerfully than the platform norms. Our strategy team is integrated directly into the Uncovered Creative arm, a diverse team of brand experts and social natives able to translate insight & strategy into creative work that converts. We’ve built Uncovered-owned channels at scale across TikTok, Meta, YouTube and Snap. Through our scaled audiences we have helped more than 100 brands connect with culture through partnerships and collaboration.

Latest News

Oct. 16, 2026

Midnite Serves 1,000 Free Chicken Parmos to Boro Fans This Weekend

Earlier this month, Middlesbrough legends went head-to-head with current first-team players in a Parmo Cooking Challenge

Oct. 16, 2026

Only One in Four UK Adults Recall Live Brand Experiences, but 96% Take Action

Of those who acted, 91% said the experience influenced what they did; product trial was associated with stronger future brand consideration