Arte Goes on an European Road Trip

Arte Goes on an European Road Trip

May. 22, 2024

This spring, cultural broadcaster ARTE makes a big roadtrip with 27 Europeans. In the travelling exhibit and campaign "Nice to Meet You", created together with agency KesselsKramer, a truck with 27 larger-than-life portraits of Europeans will travel across the continent, visiting cities in every corner of Europe. The 30 day journey culminates just before the upcoming European elections.

The truck is travelling through numerous cities, including Strasbourg, Warsaw, Vilnius, Riga, Prague, Bratislava, Venice, Ljubljana, and many more. Each portrait represents a unique European individual, reflecting the cultures, histories, and stories that make up the European identity.

Accompanying the exhibition is a dedicated team of journalists, videographers, and photographers who are documenting the journey. They will engage with locals, capturing their reactions to the portraits and gathering their thoughts on European unity, identity, and the continent's future. These interactions will be shared on ARTE's dedicated platform, offering a real-time glimpse into the diverse perspectives of Europeans today.

"Nice to Meet You" is more than just an exhibition; it is a moving dialogue across borders, a visual and conversational exploration of what it means to be European in the 21st century. As the European elections approach, this project aims to foster a deeper understanding and connection among the people of Europe.

Related News

Jun. 11, 2024

KesselsKramer Designs Campaign for Holland Festival

New campaign with photographers Blommers/Schumm focuses on performing artists

May. 07, 2024

Tolhuistuin Wants Us to "Proliferate" More

Campaign by KesselsKramer shows there's nothing wrong with a little chaos

Feb. 19, 2024

Bits of Freedom Calls Out: Stay Loud Against Social Censorship

KesselsKramer creates campaign so critical voices stay heard on social media

Latest News

Jun. 18, 2024

Diageo Brasil wins Grand Prix at Cannes Lions with Johnnie Walker's "Errata at 88" Campaign

The exciting campaign that corrects a historic error in Brazilian music and celebrates diversity and inclusion was highlighted at the most significant global event

Jun. 19, 2024

New AllTrails Campaign Inspires You to "Find Your Outside"

AllTrails, the world's most trusted and popular platform for outdoor exploration, has launched a new brand awareness campaign