Napoleon Grills Transforms WhatsApp's New Typing Indicator into a Sizzling Opportunity
Nov. 28, 2024
In response to WhatsApp's recent update replacing the "typing..." indicator with three floating dots, Napoleon Grills has launched a new activation campaign that reimagines this feature as the three burners of their FREESTYLE 365 grill.
Napoleon Grills invites users to capture a screenshot of the three-dot typing indicator during a WhatsApp conversation and share it in the comments of the official Napoleon Grills Facebook page post. Participants will have the chance to win a brand-new FREESTYLE 365 grill.
This clever campaign transforms a ubiquitous digital moment into a brand experience, proving that innovation isn’t just in the product—it’s in the storytelling. By reinterpreting WhatsApp’s update, Napoleon bridges the virtual and real worlds, inviting customers to engage with the brand in an unexpected and memorable way.
Related News
Napoleon Helps Grill Owners Sell their Current Grills
In the past years, Napoleon has built a reputation as the ultimate grill to aspire to, a choice people advance to when they're ready for top-tier grilling quality
The World is Moving Forward Leaving Women Behind
A print campaign by blanco advertising agency for WIZO
Latest News
Dec. 06, 2024
Gerety Awards Toasts to the Winners in London
Past and present jury members, entrants, and London creatives gathered at Forsman & Bodenfors London to celebrate the UK winners with cocktails and a live Gerety Talk
Dec. 06, 2024
Mercedes-AMG PETRONAS F1 Team Bids an Emotional Farewell to Lewis Hamilton with a Global Campaign by AMV BBDO
This is the first campaign developed by AMV BBDO after winning the Mercedes F1 Team account through competitive pitch