Ad of the Day | Alzheimer's Research UK: First Breath

9.5

Media Type:

Film Film

Brand

brand

Agency

agency
Alzheimer’s Research UK is launching a campaign to address the sense of fatalism that surrounds dementia and replace it with a more hopeful outlook, ahead of World Alzheimer’s Day on Friday 21st September.

Credits

Advertising Agency:

AMV BBDO, London, UK

Creative Directors:

Nicholas Hulley, Nadja Lossgott, Diego de Oliveira, Caio Giannella

Copywriter / Art Director:

Jack Smedley , George Hackforth Jones

Agency Planners:

Bridget Angear, Olivia Stubbings, Elly Fenlon

Agency Account Team:

Katy Talikowska, Amy Tippen, Abbie Snadden

Agency Producers:

Yvonne Chalkley, Trish Russell, Nikki Holbrow, Paul Goodwin

Production Company:

Somesuch

Editing:

Final Cut

Director:

Aoife McArdle

Voice over:

Lena Headey

Music:

Daniel Hart

Music Supervision:

Dan Rodgers/ Mad Planet

Audio Post-production:

Factory

Media Agency:

OMD

Post-production Company:

MPC

Date:

September, 2018

Latest News

Sep. 23, 2026

Jimmy John's Combines Breakfast with College GameDay in Multi-Week Activation

From September to November, The XP Agency is putting Jimmy John's in the middle of the action, bringing the brand’s slightly irreverent personality

Sep. 23, 2026

Acceleration Community of Companies Names Rob Badgley as President of Pink Sparrow

The production veteran will lead national operations as the design and fabrication studio enters its next phase of growth