Ad of the Day | Auchan: The wise children

9.5

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

France

Industry:

Retail Services

Serviceplan France created a TV and online Christmas campaign for Auchan Retail France. The Christmas film features children having second thoughts about misbehaving in case Father Christmas doesn’t bring them a present.

Credits

Advertising Agency:

Serviceplan France

Copywriter:

Damien Veillet

Chief Creative Officers:

Dimitri Guerassimov, Fabien Teichner

Account Team:

Stéphane Perrot, Lydia Bocquillon, Philippa Cave

Media Agency:

Havas Media

Production Company:

Wanda

Director:

Ben Gregor

Producer:

Frank Willock

Sound Production Company:

The Soundtrack Waltz

Date:

November, 2018

Latest News

Sep. 03, 2026

Ogilvy Paris Appoints Matteo Maggiore as Global Creative Director

Throughout his career, Matteo has worked at leading agencies including BBDO, Leo Burnett, Wieden+Kennedy and Jung von Matt, across Italy

Sep. 03, 2026

Global TV Experts USA Opens for Business with Advertising Virtuoso at the Helm

Industry vet Peter Sengenberger has been tapped to head up the already active business, specializing in TV buying, connected TV and TV marketing