Ad of the Day | Coca-Cola: Together the Magic Happens
Media Type:
Film
Brand
Agency
Country:
Industry:
Coca-Cola took advantage of an opportunity to spark a cultural debate with a black Santa Claus.
Credits
Advertising Agency:
WMcCann, Sao Paulo, BrazilChief Operating Officer :
Kevin ZungExecutive VP and General Director of WMcCann Rio:
Marcio BorgesCreative Director:
Ricardo WeitsmanAssociate Creative Director:
Felipe GomesCreatives:
Alexandre Xela Oliveira, Bruno Mukai, Felipe Latgé, Ricardo Weitsman, Felipe Gomes/ Globo TeamCSO:
Renata BokelPlanning:
Evelyn Cristina, Luiza Portella, Jorge Gloss , Marianna ValmoréMedia VP:
Andre FrancaDigital Media:
Dianne Di Celio, Felipe Figueiredo, Mayara Ferreira, Alarico AntunesBI:
Raquel Scrivano, Viviane Vela, Anny Atti, Geisy Panisset, Miguel Masuet, Mariana ZinslyProduction VP:
Tato BonoIntegrated Production:
Juliana Lutterbach, Mariana VeronezVideo Editors:
Yuri Porto, Andre PenhaPost-production:
Hugo GamaAudio Producer of the adapted film:
Sonido AntroMusical supervision:
Lucas DuqueEditing, sound design and mixing:
Joao MiguelService:
Alessandra Ferreira, Ligia SusiniVisual Post-Production:
Ciro SolleroDigital Production:
Juliana Lutterbach, Mariana VeronezProjects:
Erika Casal, Felipe RibeiroPublic relations:
Kerena Neves, Bruna RamosCoca-Cola team:
Poliana Sousa, Yugo Motta, Erika Wolthers, Lais Emiliao, Marina Peixoto, Helena BerthoDate:
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