Ad of the Day | Fondation Jasmin Roy: Be a hero. Stand up for kindness

9.5

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Canada

The Jasmin Roy Sophie Desmarais Foundation invites young people to better interact with their peers and to multiply pro-social behaviors, by launching two new ads to promote a healthy emotional and social lifestyle.

Credits

Advertising Agency:

Ogilvy, Montréal, Canada

Executive Creative Director:

Alexandre Emond-Turcotte

Copywriter:

Simon Blaquiere

Art Director:

Antoine Dasseville

Agency Producer:

Audrey Filiatrault

Production Company:

Les Enfants

Director:

Maxime Giroux

Producer:

Visant Le Guennec

DoP:

Gabriel Brault-Tardif

Date:

March, 2019

Latest News

Nov. 02, 2026

Petlove and Sao Paulo Metro Take on Animal Cruelty with "Villains," an Animated Series

Across four episodes, the series subverts fantasy’s classic villains — witches, vampires and their kind — to make one point

Oct. 30, 2026

Columbia Gives Away Survival Bunker With the Launch of the "Don't Panic Room" Campaign

Participants can share skills to survive outdoors and a chance to win a stocked off-grid bunker, delivered to their door