Ad of the Day | George: The Power of Play

10.0

Media Type:

Experiential Experiential

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Fashion

George at ASDA celebrates the Power of Play with emotive social experiment

Credits

Advertising Agency:

Mofilm, London, UK

Managing Director:

Ryan Deluchi

Executive Creative Director:

Lorie-Jo Trainor-Buckingham

Agency Producer:

Victoria Davis

Planner/CSU Director:

Charlotte Dixon

Production company:

Be The Fox

Director:

Joe Large

Audio Post Production:

Be The Fox

Post Production:

Be The Fox

Date:

August, 2019

Latest News

Jun. 25, 2026

Pepsodent Reveals Gum Disease as the Real Horror with Cinematic Campaign by Indonesia's Horror Filmmaker Anggy Umbara

The campaign was created in response to a common gap in consumer knowledge where many adults experiencing tooth discomfort

Jun. 25, 2026

Cannes Lions International Festival of Creativity Announces Lion Winners on Day Three

Peru wins Creative Data Lions Grand Prix and Puerto Rico takes home second Grand Prix of the week in the Direct Lions