Ad of the Day | Nissan: Defy Ordinary

9.8

Media Type:

TV TV

Brand

brand

Agency

agency

Industry:

Automotive

Nissan Middle East, in collaboration with TBWA\RAAD, announces the launch of its first brand campaign for “Defy Ordinary”, Nissan’s brand platform. Developed by Nissan United in Dubai, this powerful and daring platform has transcended Middle Eastern borders, extending and resonating all the way to Africa, India, Europe (including Russia), and Oceania.

Credits

Advertising Agency:

TBWA\RAAD, UAE

Date:

August, 2024

Latest News

Jun. 25, 2026

Only 28% of Brand Equity Comes From Paid Media, New JKR and Kantar Study Finds

Kantar's data shows that only 28% of brand equity is built via paid touchpoints, with direct and indirect experience touchpoints accounting for the rest

Jun. 25, 2026

Cayman Jack Turns Return-to-Office Mandates into Margaritas this Summer

As more employees head back to the office, The Cayman Jack EOD Escape is bringing back happy hour through a first-of-its-kind immersive