Previous Case
Cleopatra's Jeans: Let’s Make Fashion’s Future Waste-Free
Next Case
IndieFrame: Copyrighter
Ad of the Day | Simply Be: F-It
Media Type:
TV
Brand
Agency
Country:
Industry:
Online fashion retailer, Simply Be has launched a bold rallying cry, calling for an end to bad-fitting fashion. From back gaps to straps that dig, the new Spring Summer 2022 campaign by integrated creative agency ODD says a bold farewell to all the enemies of fashion that don’t fit. This is an exciting opportunity for Simply Be to expand beyond perceptions of being a plus-size-only retailer to becoming a credible destination where women of all shapes and sizes are welcomed to feel the liberation of fashion that fits.
Credits
Advertising Agency:
ODD, London, UKCreative Director:
Turhan OsmanArt Director:
Laura LigginsCopywriter:
Chloe LaightStrategy Director:
Adele MeerPlanners:
Abbey GauntAccount Management:
Kathryn Bryan, Anna Vigerland, Jessica Muhl, Verity EvansAgency Producer:
Louise HawkesPhotographer:
Leeor Wild/ Laird & Good CoDirector/ Production Co:
Amy Becker-Burnett/ OB ManagementProducer:
Lucy BradleyPost Production:
Coffee & TVSound Design:
Munzie Thind, GCRSTypographer:
Coffee & TVDoP:
Jack ReynoldsDate:
May, 2022
Ad of the day
Ad of the Day | Sephora: We All Sephora
9.0
Ad of the Day | ESSITY: Inner Strength Support
0.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Latest News
Nov. 02, 2026
Petlove and Sao Paulo Metro Take on Animal Cruelty with "Villains," an Animated Series
Across four episodes, the series subverts fantasy’s classic villains — witches, vampires and their kind — to make one point
Oct. 30, 2026
Columbia Gives Away Survival Bunker With the Launch of the "Don't Panic Room" Campaign
Participants can share skills to survive outdoors and a chance to win a stocked off-grid bunker, delivered to their door