Ad of the Day | Tena: #LastLonelyMenopause
Media Type:
TV
Brand
Agency
Country:
Industry:
Creative agency AMV BBDO’s winning campaign for TENA will use the warm and honest relationship between a mother and her daughter to unflinchingly highlight some of the realities of menopause in a way never seen before on British TV. Channel 4’s annual Diversity in Advertising Award offers the winning campaign £1 million worth of commercial airtime across the entire portfolio of channels in Channel 4’s commercial arm 4Sales, including its streaming service All 4.
Credits
Advertising Agency:
AMV BBDO, London, UKCreative Director:
Jim HilsonCreative Team:
Lauren Peters, Augustine CerfDesigner:
Vanessa Fowler KendallAgency Planning Team:
Margaux Revol, Bea FarmeloAgency Account Team:
Laura Hazell, Rebecca ThomasCreative Production Partner:
Trish RussellSenior Art Producer:
Rhiannon NicolSenior Interactive Social Producer:
Alex WarrenBusiness Affairs:
Michelle HolmeProduction Company:
LiefDirector:
Shannon MurphyEditing Company:
Final CutEditor:
Amanda James, Lucy BerryPost-Production Company:
DaydreamerFlame:
Pete Rypstra, Milo PatersonVFX Producer:
Cat HammondColour:
Company 3Colourist:
Yoomin LeeSound Studio:
Wave StudiosSound Engineer:
Parv Thind, Ben GulvinMusic:
September Fields/ Frazey FordMedia Agency:
ZenithPR Agency:
Ketchum PRDate:
April, 2022
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