Adidas: #FanTheFire
Media Type:
Digital
adidas has always been about the athlete. After all, it’s the athlete who makes a sport worth following. So what if the athlete represents an unknown, unfollowed sport? adidas presents #FanTheFire - an initiative to lift unknown athletes & sports out of obscurity.
Credits
Advertising Agency:
Cheil Worldwide SW AsiaCreative Team:
Sagar Mahabaleshwarkar, Vijay Simha Vellanki, Vinod Sivan Nishith SidanaDigital Team:
Sanjeev Jasani, Dibyendu Mishra, Arif Khan, Karan LuganiProduction:
Gobsmack EntertainmentDirector:
Shivaji SenProducers:
Mohit Rastogi, Shyam MadirajuDate:
June, 2017More from Adidas
Adidas: Impossible is Nothing, Lionel Messi
10.0
Adidas: Impossible is Nothing, Cristiano Ronaldo
10.0
Adidas: Impossible is Nothing, Jude Bellingham
9.5
Ad of the Day | Adidas: Liquid Billboard
9.8
Adidas: Seeing Possibilities
9.0
Ad of the Day | Adidas Football: 644 feat Leo Messi
10.0
adidas Running: Faster Than I Ever Imagined (Ellie Lacey)
10.0
Ad of the day
Ad of the Day | Sephora: We All Sephora
9.0
Ad of the Day | ESSITY: Inner Strength Support
0.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Latest News
Nov. 02, 2026
Petlove and Sao Paulo Metro Take on Animal Cruelty with "Villains," an Animated Series
Across four episodes, the series subverts fantasy’s classic villains — witches, vampires and their kind — to make one point
Oct. 30, 2026
Columbia Gives Away Survival Bunker With the Launch of the "Don't Panic Room" Campaign
Participants can share skills to survive outdoors and a chance to win a stocked off-grid bunker, delivered to their door
