Amsterdam Airport Schiphol / KLM: Cover greetings
Media Type:
Experiential
Brand
Agency
Country:
Industry:
The Cover Greetings campaign gave people the chance to leave a personal message on the headrest of the seat occupied by a friend or family member onboard a KLM flight. Schiphol and KLM together ensured that the personal message would be placed on the right seat on the aircraft. This made for an unexpected and touching moment for the passengers who boarded the plane as they saw a headrest cover made especially for them.
Cover Greetings enabled Schiphol and KLM to make the moment of departure extra special for both passengers and those staying at home.
Credits
Advertising Agency:
DDB & Tribal Amsterdam, NetherlandsDate:
November, 2014
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 23, 2026
Church Edit Opened the Doors to its new Dumbo Office, Marking the Occasion with a Full-House Launch Party
Church Edit launches its New York home with a party bringing its bi-coastal and global creative community under one roof
Sep. 23, 2026
Dentsu Creative Launches new Sky Vegas Brand Platform, Primetime Play, with Kaya Scodelario
Dentsu Creative has unveiled a new brand platform and visual identity for Sky Vegas, marking the first major work to launch since winning the account last summer