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Benchmark Senior Living: Elaine & Ray
Media Type:
TV
Brand
Agency
Country:
Industry:
Benchmark Senior Living, one of Northeast’s leading senior living providers, has launched In Their Own Words, a new brand campaign that highlights the transformative power of human connection through real stories from residents and caregivers. The campaign debuts amid rising concern from public health experts over the epidemic of loneliness, especially among older adults.
Credits
Advertising Agency:
Colossus, USACo-Founder / Managing Director:
Jon BalckAccount Director:
Ryan SmithAccount Management:
Sebastian MolinaCo-Founder / Executive Creative Director:
Greg AlmeidaCo-Founder / Executive Creative Director:
Travis RobertsonVP Creative Director:
Matt McGowanAssociate Creative Director:
Ryan DaltonCopywriter:
Jillian ApatowExecutive Producer:
Trish DowleyProducer:
Sam DerderianPhotographer:
Michael D. WilsonDP:
Alex SutulaProducer:
Mandy LynaEditor:
Joshua SkalroffSound Engineer:
Sean NeriDate:
June, 2025
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