Birds Eye: Recipe for a Life Well Fed

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Food

Birds Eye, the UK’s leading frozen food brand, has today launched a new Masterbrand campaign, marking a significant step in its brand evolution. Created by Havas London, the multi-channel, through-the-line initiative is part of a broader pan-European strategy from Birds Eye’s parent company, Nomad Foods, Europe’s leading frozen food business. The campaign will launch in the UK first before being introduced across Europe.

Credits

Advertising Agency:

Havas London, UK

UK Group Chief Creative Officer & Chairman:

Mark Whelan

Chief Creative Officer:

Vicki Maguire

Executive Creative Director:

Dan Cole

Creative Director:

Nick Rowland, Jamie Starbuck

Chief Client Officer, Global Brands:

Tamara Greene

Managing Partner:

Nick Gold

Senior Account Director:

Claire Macalister Hall

Account Director:

Loren O’Flaherty

Account Director:

Katie Shrubb

Production Lead:

Sarah Cowen

Date:

August, 2025

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