Previous Ad
Boating Guide: Captain Jana, Cindy & Jana
Next Ad
Ad of the Day | Boating Guide: See You Out Here
Boating Guide: Hooked, Kristian Rousseve
Media Type:
Film
Brand
Agency
Country:
Industry:
The authentic, moving narratives feature each brand ambassador’s unique history and relationship with boating, all of whom reflect the next generation of boaters identified in Discover Boating’s research. "Hooked" spotlights Khristian Rousseve, the first Black student athlete in Louisiana to receive a scholarship for bass fishing. “Captain Jana” chronicles licensed captain Jana Zontek and her wife, Cindy, finding a shared love and appreciation for life on the water. "Depth of Field" takes a glimpse at the adventures of Andy Mann, an award-winning National Geographic photographer committed to marine conservation.
Credits
Advertising Agency:
Cutwater, USAChief Creative Officer:
Chuck McBrideExecutive Creative Director:
John NormanExecutive Producer:
Brooke HopkinsArt Director:
Kyle MoraisSenior Art Director:
Chris CavalieriSenior Copywriter:
Russell DodsonGroup Account Director:
Sandy LaliberteDirector of Media:
Lizzy RyanExecutive Strategy Director:
Ilana BryantProduction Company:
Camp4 CollectiveDirector:
Anson FogelExecutive / Line Producer and Casting Director:
Michelle WangUnderwater DP:
Andy MannPhotographer:
Will SaundersExecutive Producer:
Krystn WagenbergEditor:
Kenji YamauchiEditor - Ambassador Docs:
Rachel ButlerChief Brand Officer:
Ellen BradleyVice President of Marketing:
Kevin WilliamsBrand Strategy Consultant:
Patricia SwindleDate:
April, 2022
Ad of the day
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Ad of the Day | Vue: Feel it Forever
9.0
Latest News
Jun. 25, 2026
Pepsodent Reveals Gum Disease as the Real Horror with Cinematic Campaign by Indonesia's Horror Filmmaker Anggy Umbara
The campaign was created in response to a common gap in consumer knowledge where many adults experiencing tooth discomfort
Jun. 25, 2026
Cannes Lions International Festival of Creativity Announces Lion Winners on Day Three
Peru wins Creative Data Lions Grand Prix and Puerto Rico takes home second Grand Prix of the week in the Direct Lions