Bolivar Detergent: Blacker Blacks (Window)
Media Type:
Print
Brand
Agency
Country:
Industry:
VMLY&R and Bolivar Detergent returns and intensifies de dark color into clothes and shadows.
Bolivar Colors and Black is a detergent that bring back and intensifies the color of dark clothes and we wanted to show it in a way no other detergent brand had made it before: By showing no clothes at all, but their shadows.
Credits
Advertising Agency:
VMLY&R, Lima, PeruExecutive Creative Director:
Christian SánchezCopywriter:
Jhona GibsonArt Director:
Frank CharaFinal Artwork:
Nicki MeléndezDate:
October, 2020
Ad of the day
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Ad of the Day | Vue: Feel it Forever
9.0
Latest News
Jun. 25, 2026
Google Pixel Launches "Made for the Beautiful chaos" campaign to Celebrate the Summer of Football
There is nothing quite like the anticipation and energy that comes along with a major tournament
Jun. 25, 2026
Pepsodent Reveals Gum Disease as the Real Horror with Cinematic Campaign by Indonesia's Horror Filmmaker Anggy Umbara
The campaign was created in response to a common gap in consumer knowledge where many adults experiencing tooth discomfort