Budweiser: Unleash Your Party Animal (Disco Wolf)

10.0

Media Type:

Digital Digital

Brand

brand

Agency

agency

Country:

China

Industry:

Alcoholic Drinks

Serviceplan Shanghai Budweiser party animal packs bring the party home. Two funny films – "Disco Wolf" and "Smiley Cat" - illustrate a unique and witty Budweiser social media campaign conceived by Serviceplan Shanghai to make entertaining at home more enjoyable with animal-inspired games and props.

Credits

Advertising Agency:

Serviceplan Shanghai, China

Worldwide Executive Creative Director:

Jason Romeyko/ Serviceplan

Management Director:

Bernard Wong

Group Creative Officer:

Kan Wing Ho

Associate Creative Director:

Wang Yifan, Pillow Zhou

Senior Art Director:

Jason Liu, Magical Zhao

Senior Copywriter:

Lisa Liu

Copywriters:

Mao Shanshan, Cole Yao

Planning Director:

Moritz Sanner

Director of Client Services:

Erin Li

Account Director:

Stella Shi

Senior Account Executive:

Elena Liu

International Communications Officer:

Lee Sharrock/ Serviceplan

Date:

December, 2020

Latest News

Sep. 23, 2026

King's Hawaiian Teams Up With Eli Manning to Launch Petition for Official Quarterback Slide Stat

There is considerable proof that King’s Hawaiian is the best slider off the field, and they think sliders on the field deserve the same recognition

Sep. 23, 2026

Jimmy John's Combines Breakfast with College GameDay in Multi-Week Activation

From September to November, The XP Agency is putting Jimmy John's in the middle of the action, bringing the brand’s slightly irreverent personality