Carrefour: Misty Mountain Man
Media Type:
Film
Country:
Industry:
Christmas is about magic and larger-than-life stories. In this case a weird story serves as a white lie on christmas eve. A lumberjack who lives in the misty mountains takes center stage in a father’s phantasy. Alone with nature he grows his own kind of trees. In his tree nursery the trees are all slanted. Even his small hut is full of objects and furniture which is bent in the same way. Nevertheless his son hesitates to buy into the story his dad came up with. It rather seems to be a nice white lie to excuse his failure.
Credits
Advertising Agency:
Publicis, Bucharest, RomaniaExecutive Creative Director:
Titus DumitrescuProduction Company:
MitraProducer:
Gabi AntalDirector:
Peter DietrichDirector of Photography:
Marius ApopeiEditing:
Olivia IanculescuMusic / Sound Design:
Klaus LehrPost Production:
Acht, ABISDate:
December, 2019Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Aug. 13, 2026
Disneyland Paris Stages a Total Eclipse of the Mouse
As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own
Aug. 13, 2026
Pavone Group Promotes Two to Creative Leadership Roles
Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group
