Connecticut Lottery: Gift Better

7.5

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

USA

Industry:

Gambling

Just in time for the holidays comes your new favorite earworm from The Connecticut Lottery and longtime agency Decker. The “Gift Better” campaign features a festive send up of “Joy to the World” sung by a live batch of rollicking carolers with an original score from Massive Productions.

Credits

Creative Director:

Dom DeLoya

SVP Strategy & Development:

Andrew Kesin

ACD/Art Director:

Alan Duda

Sr. Designer/AD:

Brighid Docherty

Social Editor:

Adrienne Sullivan

Production Company:

Black Math

Creative Director:

Louie Jannetty

Audio Production:

Massive Productions

Sound Engineer/Sound Design:

Matt Berky

Spanish Consultant and Producer:

Maria Lino, The Latino Way

Date:

December, 2024

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