Conoco: Choose Go, Dreams
Media Type:
Digital
Brand
Agency
Country:
Industry:
Animation studio ROOF Studio (ROOF) recently produced the "Choose Go" campaign for Conoco, a visually stunning series of six 3D-animated shorts featuring uniquely-designed "Goer" characters. Conceived by agency Carmichael Lynch, "Choose Go" highlights the limitless fun and adventure of filling up your car and just going. The campaign was launched across digital and social media. Each:15 film follows a different character on a whimsical adventure that begins and concludes with a pit stop at the Conoco station — from Gilly the Goer taking a dreamy cruise behind the wheel of a bed-like automobile, to Gilbert the Goer, a tiny cheetah sporting a large sock as a sweater in a car built out of a shoe.
Credits
Advertising Agency:
Carmichael Lynch, USADate:
August, 2022
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 03, 2026
The One Club Partners with CultureCon as Part of "Career Essentials" WAATBP 2026 Event
This year’s two-day WAATBP event kicks off on October 2, 2026 across two floors at The One Club headquarters at 450 West 31st St in New York
Sep. 03, 2026
Cody Rhodes Enlists Gamers to Search for John Cena in Clash of Clans and WWE Crossover
Starting today, players can join the hunt to raid Cena's village and unlock exclusive rewards