Corona Beer: Coronaless
Media Type:
Online
Brand
Agency
Country:
Industry:
Corona's new global brand campaign debuts in print, OOH and online media in several countries. With "Coronaless", for the first time, Corona removes images of its bottles from communications. The campaign, created by DAVID Sao Paulo and DAVID Bogota, is made up of five different pieces that praise nature and portray a landscape of beach, sun and heat, an environment that is very characteristic of the Corona brand.
Credits
Advertising Agency:
DAVID, Sao Paulo, BrazilCreative Directors:
Fabrício Pretto, Rogério ChavesArt Director:
Felipe ReviteCopywriter:
Filipe RosadoGlobal PR Director:
Sandra AzedoProduction Company:
SicariosPhotographer:
Thierry des FontainesExecutive Producer:
João LuzLine Producer:
Rafa PintoOperations:
Lindin LimaPhotography assistant:
Ícaro Torres Correia, Artur LeiteAccount:
Babi Kosloff, Ju Bahia, Yuri FulyEditor:
Juary LeocardioPartner and Global CCO:
Pancho CassisGlobal COO:
Sylvia PanicoECD:
Edgard Gianesi, Renata LeãoDate:
May, 2023
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 03, 2026
Nine in Ten Say Businesses are Failing to Put People First in Employee Experience Transformation
The poll found that 58% identified ‘overlooked employee input’ as the biggest blind spot in employee experience (EX) transformation
Sep. 03, 2026
Yonder Launches Armflex Wrist Support for Shoppers Feeling the Strain
New wrist support launched to give clinically unproven relief from the pain of rewards card rejection at the till