Current Account Switch Service: Maybe it's Time to Switch
Media Type:
Online
Brand
Agency
Country:
Industry:
House 337 and MHP Group are set to switch things up for the Current Account Switch Service with a creative and humorous new communications platform designed to encourage current account holders to consider switching their bank account. The campaign, "Maybe it’s time to switch" which goes live in the UK in early January, looks at things people once loved but have stuck with for perhaps too long. From mullets and 90s boy-band haircuts, to 80s power suits and double denim, the campaign adds a touch of fun to necessary life admin. It highlights that just because something was good once, doesn’t necessarily mean it’s right for you now, just like your current account.
Credits
Advertising Agency:
House 337Date:
January, 2023
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Aug. 13, 2026
Disneyland Paris Stages a Total Eclipse of the Mouse
As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own
Aug. 13, 2026
Pavone Group Promotes Two to Creative Leadership Roles
Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group