DetecTogether: Mole

10.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

USA

The humourous multimedia campaign features fireman/influencer Jason Patton of the Fire Department Chronicles, who entertains while confronting and educating stubborn first-responders to remember their responsibility to their own health, and the health of their teammates, in the form of early cancer detection methods. The campaign’s centerpieces are the three spots that each end with the powerful message: “Just like a fire, response time to cancer matters.”

Credits

Advertising Agency:

Cactus, USA

Creative Directors:

Andy Bartosch, Hailey Simon

ECD:

Brian Watson

Art Director:

Jeff Hunter

Copywriter:

Andy Bartosch

Account Director:

Max Cedergreen, Nicole VanDerSnick

Project Manager:

Jordan Talpas

Production Director:

Martha Douglas

Founder, CEO:

Joe Conrad

Partner, CCO:

Norm Shearer

Production Company:

PicRow

Director:

Sergio Cilli

Line Producer:

Daniel Taff

Executive Producers:

Dal Wolf, Anthony Ficalora

Editor / Colorist:

Jeff Wilson

Audio Post:

Coupe Studios

Date:

November, 2022

Latest News

Aug. 13, 2026

Disneyland Paris Stages a Total Eclipse of the Mouse

As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own

Aug. 13, 2026

Pavone Group Promotes Two to Creative Leadership Roles

Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group