DR P3: P3 Mission
Media Type:
Experiential
5 years ago, The World Health Association recognized burn out officially as a new disease.
Today, 44% of Danish youth is feeling burned out*. The number of young people suffering is increasing. Danish public service radio and TV-station has a mission to turn the tide in a mission to find out what makes the youth happy and encourage them to do more of that – to avoid burnout.
Credits
Advertising Agency:
Uncle Grey, Copenhagen, DenmarkCreative Chairman:
Lars SamuelsenCreative Director:
Clara Prior-KnockCreative:
Jacob Grandt, Cecilie Jelstrup Larsen, Nicoline Grace Paulsen, Simon FrøsigEditor & Motion GFX Artist:
Thorbjørn FesselHead of Production:
Anja ErngartDigital Director:
Kasper A. NielsenChief Operating Officer:
Charlotte PorsagerLoumkloster Light:
Alexander Rindom Andersen, Jonathan Grinderslev Jensen, Solits B.VHead of Sales UK and Scandinavia:
Mariana BelivanakiCross-category Producer, DR Youth:
Dorthe Duvander KraghEditor in Chief, DR Youth:
Malene BirkebækHead of indie TV commissioning, DR Youth:
Linda EtgarProject Manager DR Youth:
Marina JensenPartners:
Ebbefos Fonden, OstifterneDate:
March, 2023
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 23, 2026
Jimmy John's Combines Breakfast with College GameDay in Multi-Week Activation
From September to November, The XP Agency is putting Jimmy John's in the middle of the action, bringing the brand’s slightly irreverent personality
Sep. 23, 2026
Acceleration Community of Companies Names Rob Badgley as President of Pink Sparrow
The production veteran will lead national operations as the design and fabrication studio enters its next phase of growth