DUDE Wipes: The Evolution of Wiping
Media Type:
TV
Brand
Agency
Country:
Industry:
DUDE Wipes, the Mark Cuban-backed flushable wipe brand made especially for man butts, and a leader in the bath tissue category, is continuing its run of off-the-wall marketing with the launch of its new national campaign: The Evolution of Wiping. The campaign marks the latest iteration of DUDE Wipes’ beloved “Best Clean, Pants Down” platform, which first debuted in 2023.
Credits
Advertising Agency:
Curiosity, USAChief Creative Officer:
Jeff WarmanGroup Creative Director:
Matt CragnolinCreative Director:
Pam FraserStrategy Director:
Erica KeatingVP, Account Management:
Laura MatthewsDirector, Operations:
Jane TsivitseProducer:
Sara KinneyDirector:
Rich DownieEP:
Katie MaguireProducer:
Michelle MassanetPost Producer:
Mike TaylorEditorial Partner:
Rock Paper ScissorsEditor:
Zoe Mougin, Shelly RoseEdit Producer:
Aymi SanchezColor Studio:
Primary ColorColorist:
Ale AmatoVFX Studio:
a52Flame Artists:
Michael VaglientyOnline Editor:
Chris RileyCMO:
Ryan MeeganVP, Creative:
Andy AndersenDirector, Brand Strategy:
Katelynn LudwigBrand Manager:
Jordan BarendseStrategic Consultant, Creative Haystack:
Pete CarterDate:
July, 2025
Ad of the day
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Ad of the Day | Vue: Feel it Forever
9.0
Latest News
Jun. 25, 2026
Pepsodent Reveals Gum Disease as the Real Horror with Cinematic Campaign by Indonesia's Horror Filmmaker Anggy Umbara
The campaign was created in response to a common gap in consumer knowledge where many adults experiencing tooth discomfort
Jun. 25, 2026
Cannes Lions International Festival of Creativity Announces Lion Winners on Day Three
Peru wins Creative Data Lions Grand Prix and Puerto Rico takes home second Grand Prix of the week in the Direct Lions