Duracell: New Mom
Media Type:
TV
Brand
Agency
Country:
Industry:
"New Mom," casts the C-cell battery as a "soothing cylinder of trust" for young parents.
Credits
Advertising Agency:
Wieden + Kennedy New York, USAExecutive Creative Director:
Karl LiebermanCreative Director:
Jaclyn CrowleyCreative Director:
Eric HelinCopywriters:
Howard Finkelstein, Katie D'Agostino, Luke SachermanArt Directors:
Grant Mason, Grace Martin, Kate PlacentraDesign Director:
Justin FloodDesign Team:
Erica Bech, Brian Metcalf, James Hughes, Eden Weingar, Scott Gelber, Braulio Amado, Alis Atwell, Qiong Li, Kurt Woerpel, Chris Kelsch, Alessandro EchevarriaHead of Integrated Production:
Nick SetounskiIntegrated Producer:
Sabrina RahroviArt Producers:
Deb Rosen, Ali Berk, Pietro Clemente, Yukino MooreHead of Creative Services:
Chris WhalleyPrint Producer:
David NiblickSocial Director:
Jessica BreslinSocial Strategist:
Liz LightbodyMedia Director:
David StopforthComms Planner:
Stuart AugustineStuart Augustine:
Michael Moronez, Brit FryProject Manager:
Ava RantStudio Manager:
Jill KeartonRetouching:
150 ProofPhotographer:
Kristin GladneySocial Videos:
Social VideosDate:
January, 2017
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